Downfall of Higher Ed

Continuing from my previous post, this second article is from Seth Godin called The Coming Melt-Down in Higher Education (As Seen By A Marketer). Seth believes that the downfall of Higher Ed is coming from:

  1. Average Education for Average Students
  2. Tuition outstripping wages
  3. Ranking of the ‘Best’ (waived fees = more rejections = higher ranking)
  4. Typical Degree ≠ Success
  5. Accreditation increases costs and rewards creation of wanna-be professors instead of leaders and problem solvers

Teachers at all levels are taught to teach at the bell curve. Keep stuff simple and easy enough for the C students, and try to provide enough support for the outliers above and below. You can argue that students should be held accountable for their own education and should push themselves to a higher standard … and I’d agree with that to a point … but at the cost they are paying, the bar should be raised. An average education means average employees that need a lot of on the job training because what they learned in school has no real world value.

While I have learned a lot during my education, the application was always missing. Creating a powerpoint isn’t the same as creating a killer powerpoint. Writing long essays with a lot of references doesn’t help to get to the heart of things in under 500 words. You can have the best business plan around, but unless you know how to pitch it, and why the audience should care, you probably wont get funding.

As far as education and career training goes – the best advice is this: If it seems too complicated, tedious, boring, or doesn’t make sense – then odds are that there is a better way to do it. We are creatures of habit, and will continue doing things the way we were taught them, even if its not the best way to do it. Find that better way, and you’ll be ahead of the game!


First post – a bit about me

I was debating on writing a blog for the past few weeks as a way to lay out ideas as they came to me, and allowing them to grow instead of keeping them abstract. I had two turning points that settled my decision.

The first came with a book that I am currently reading called Rework, which is a book by 37signals. The biggest issue I had was where to start … what website should I use, should I buy a domain, what exactly will I write about – the questions were endless. One repeated message in this book is to just go out and do things. You can always tweak things along the way

The second was a clip I watched with Seth Godin & Tom Peters on blogging. The clip isn’t even 2 minutes long, but the message was strong. How can you force yourself to describe, within a few paragraphs, how or why you did something? This is a drastic change in mindset and forces you become part of the conversation, to be proactive instead of sitting back.

Now that I’m here, I guess it’s time to tell you a bit about myself.

I’ve worked a variety of jobs in a variety of fields, from start-ups and small biz, to healthcare and higher ed.  I always was thinking of ways to enhance business – how can we do things better and be more productive? Are we saying and doing the right things?

I realized my true calling was working with innovative ideas and using creative strategy to grow businesses. This led me to the UK to complete an MBA with an emphasis on strategy and innovation, and this blog will be designed around those themes. It might be slow moving at first while I try to get the hang of this … but hop on and enjoy the ride!